Menu
If you are running an e-commerce store you will always be looking for new ways to generate sales. One method that is invaluable but often overlooked or not understood, is the use of Google Shopping ads. Google Shopping ads launched in 2010 and have proven themselves to be even more effective at converting sales than traditional Pay Per Click ads.
Neto’s 2018 state of Australia’s e-commerce report highlights that Australian’s are shopping online more than ever, with $1 in every $20 is attributed to online sales.
So the question is, how can you increase your online sales? One answer; Google Shopping ads…
Even if you don’t realise it, you will have seen Shopping Ads before. They involve showcasing a high-quality image of the product you’re promoting with the price at the top of search engine listings – where shoppers are going to be looking the most and also in image searches.
Even the most successful of businesses are seeing the value in Shopping Ads, but there is no e-commerce business too big or too small to benefit from them!
If you’re looking to keep up to date with your digital marketing, it may be time to revamp your strategy to include this paid marketing trend that is standing the test of time.
To use these ads, you’ll need a Google Merchant account or shopping cart software.
Contact us today to discuss your digital marketing strategy and implementing Google Shopping Ads and get your products at the top of your customer’s searches in time for their next shopping spree!
Start the conversation, connect with us by completing the form below. We can’t wait to begin sharing our ideas.
DIGIMEDIA WORX BRISBANE
Cleveland QLD 4163
Phone: 07 3188 9722
Mobile: 0424 272 261
